One Rupee Production

Case Studies

Mustang Salt Harvesting Documentary

3

Festival Screens

420K+

Portal Views

+24%

Tour Bookings

Nepal Tourism Board

Mustang Salt Harvesting Documentary

Challenge:Traditional salt harvesting in Mustang is a dying art. The NTB needed to capture this legacy and drive high-value international eco-tourism to the region.

Solution:We deployed a lightweight, high-altitude production crew equipped with digital cinema cameras and drone platforms. We shot over 10 days, capturing raw landscapes and intimate interviews.

Result:Selected by three international film festivals, generated 420K+ views on tourism portals, and contributed to a 24% increase in international tour bookings in Mustang.

Ncell 'Connected' Broadcast TVC

1.2M+

Completed Plays

+34%

Sentiment Score

National

Reach

Ncell Axiata

Ncell 'Connected' Broadcast TVC

Challenge:Establish Ncell as the definitive network for remote communities in Nepal, transitioning focus from simple metrics to emotional human connections.

Solution:We constructed a narrative focusing on a teacher using network tools to coordinate supplies for a village school. Shot across scenic, remote villages in Kakani and Lamjung.

Result:Broadcasted on national television channels during prime-time slots, leading to a 34% increase in network sentiment score and 1.2M+ digital video completes.